Working on a logo design, and being reminded of the importance of this good-lookin, multi-tasking little piece of design. It is amazing how much is in it. Designing a logo means creating something simple, but memorable. Something that looks good way up close, and from a distance. Something that translates from small to humungous with ease and grace. And it must do all this while encompassing an identity in an intriguing way. A good logo is quite the amazing thing.
For this week’s Illustration Friday topic (which is “grounded”), I decided to dally in logo design.
I designed this logo with a New Orleans experience as inspiration: Couple months ago, while ambling through NOLA with some folks, walking among the street musicians and smells of beignets, we popped into a dark and intriguing bar for breakfast. The waitress and bartender talked with those unique New Orleanean twangs and called us “baby doll,” and a friendly white boxer dog with three legs and two big sweet eyes greeted us happily. We ordered drinks, and that is when our vacation term was coined “Four Bloody Marys and a Three Legged Dog” … So I made a logo for the 3 legged dog, and put them on some coasters - perfect for holding Bloody Marys.
graphic designer. illustrator. painter.
